TryIT Solutions

Disruptive Real Estate company moves from start up to European Market Leader

Our client started life disrupting the already established industries of property security and short term rental by providing the new solution of  Protection by Occupation. Initially targeted at securing and protecting vacant properties this model was soon adopted by Councils, government agencies, developers and private property owners as a cost effective and secure way to protect empty properties.

With fast growth came operational issues. The demands of the service meant there was a need to manage and maintain properties often in need of attention while the original processes of screening and management of residents did not scale well, becoming onerous. Simply providing the service was becoming difficult, leading to leaks in profitability and a weakening customer service.    

“We had made significant growth in the Netherlands and UK but were struggling to keep our business information up to date and follow agreed processes to manage the business.” said Joost van Gestel founder and CEO of B-Right Urban Living. “We had engaged a software consultancy to create a bespoke property management platform but they were making little progress in understanding our needs so we needed a new approach”    

We were referred to Joost by the company providing infrastructure services in their London office. A good relationship was quickly established enabling us to propose a new bespoke web based solution to manage the full lifecycle of operations which was accepted and given the go ahead.    

With the new platform in place the company was able to grow and manage the business without having to increase the working headcount significantly. Properties could be managed and maintained in a timely manner and promised services were not missed. A mobile application was developed to record property inspections. The important task of ensuring potential residents were appropriate for the buildings they would live in was streamlined to be more efficient. All of this was achieved using a fully digital workflow approach. All contracts were automatically generated and signed digitally. Applications for properties were managed by the commercial website which was updated in real time by the operational platform. 

A full suite of management reporting was created to give employees in all functions at all levels the details they needed to see where effort should be focused and how year on year growth was being achieved. 

Due to the cloud based architecture the business was also able to expand their geographic presence locating 18 offices in 6 European countries to become the market leaders in the Protection by Occupation real estate sphere. 

Later enhancements to link the operation platform to a new implementation of Salesforce and Exact Globe (finance) further enhanced their ability to provide a highly efficient and high quality service to their clients.    

“Bill was able to understand the main issues we were facing, providing, and improving key solutions technically and with our processes to help us focus on growth” JvG B-Right Urban Living.    

The company has since evolved providing a mixed portfolio of residential, security, and commercial real estate and development services with a focus on regenerating the urban landscape to develop sustainable properties focused on nurturing communities and a high standard of living. No longer a start up or even scale up enterprise they continue to go from strength to strength.

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